Ed trained as an Engineer before making the transition into technology and product development, using a user centred design approach. He started his Tech career at the BBC and managed his first digital product which focused on the Sunday League Football clubs.
Now specialising in product shipment / growth and operations, Ed successfully led the product team responsible for the award-winning AI product for FTSE 100 company Coty Inc.
He also worked on the delivery of digital products for Nissan, Sony Mobile, UPS, Lloyds of London and Xbox.